The board of the Woodinville Farmers Market reached out to Bombastic in 2022 as they were seeking to revitalize the market. Moving to a new – and relatively unknown – location was posing some awareness and logistical problems for the dedicated board. Bombastic proposed a multi-point communications, branding and marketing plan to bolster the critical pillars of the market’s success.
A logo update process helped solidify the key marketing and branding messages that proved to be the basis for all subsequent efforts. From a detailed sponsor brochure, to advertising (print, online and outdoor), to social media assets and a complete website update, the market launched with new momentum.
Building on this energy, the city of Kenmore approached the market board to inquire if the market organization could expand into another city. The board dove in, and the Northshore Farmers Markets organization was born. Now supporting both the Woodinville and Kenmore Farmers Market, Bombastic partnered with them to clearly delineate between the markets when necessary and yet optimize resources that were common. The website redesign took significant organizational redesign, but has been a huge success as the markets continue to grow.
